Meet the Upton Brothers, two of New Era’s Flagbearers for the Fly Your Own Flag campaign. Fly Your Own Flag celebrates the uniqueness and authenticity of the individuals who wear New Era caps and apparel
The Genesis Project presents its inaugural collection of snapback caps, produced with Mitchell & Ness classics. The collection, available online, features a variety of different teams, with each design retailing for $100 USD. This first lineup is comprised of premium suede, lambskin leather and floral pattern highlights seen throughout. Stay tuned for further looks from The Genesis Project as next month welcomes its Animal Print collection.